"As someone who hates fashion, and resents all the money, fun and attention people get out of it, I find this tremendously promising. Starck may just be the right man to make rejection of fashion fashionable. I look forward to an eco-friendly future where everyone wears drab and similar clothes until they wear out, just like I do. Obviously I don’t do it out of environmental conscience, but laziness and the fear that, if I try to demonstrate taste, I’ll be exposed as a twat."

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